Athletic Communications Office of the University of North Carolina at Chapel Hill Records, 1890-2010
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University of North Carolina at Chapel Hill. Athletic Communications Office.
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Intercollegiate athletics at the University of North Carolina began in 1884, when the first intercollegiate baseball game was played. Baseball and football were the most popular sports for many years, but after World War II, basketball eclipsed baseball. As the number of teams and the interest in them increased, so did the administrative operation of athletics. In 1947 the first director of sports publicity was hired. Later the Sports Information Office was established. The name of the office we...